WHAT we do
& HOW we do it

Our approach is both repeatable and tailored.

We ground ourselves with your startup stage, couple it with your goals, and run a diagnostic of People, Operations, Data, & Strategy.

SERVICES

(more than)

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Marketing/CMO: Manage, oversee, and/or execute Growth and Product Marketing initiatives

Company Strategy and Vision/COO: Work alongside CEO and/or founder to shepherd team to execute strategic initiatives and vision

Finance/CFO: Deliver financial statements and financial models that align with company vision and strategies

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(the best)

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team dev

Outline how to have effective meetings

Provide tools to give great feedback

Guide on when to move from generalists to SMEs

Assist with role sourcing

Build or re-build company culture

strategy

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(startup savvy)

Work with CEO to translate vision into strategic priorities

Work with teams to effectively execute against vision and budget

Establish protocol and data to timely communicate

(getting it done)

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projects

Migrate to 3PLs

Build financial models

Host culture development or fine-tuning workshops

Host post-mortems on key initiative or launch

Perform a deep dive into a significant pain point

Clean up financial data for more effective financial reporting

(let’s chat)

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Do you have a project or challenge in mind but you don’t see it listed here? Book a consultation and let’s explore how we can work together to unblock and unlock your vision!

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IT ALL STARTS WITH QUESTIONS

Our process is grounded in understanding the challenges and opportunities you're setting out to tackle.

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We start by asking where your business is at the current moment…

Have financial results become more difficult to achieve?
Are meetings feeling inconclusive and unproductive?
Is execution becoming more challenging?

Whatever the answer, our commitment is to draw on our past wins, mistakes, and experiences to make sure we are collectively landing on sound decisions and processes.

Using the insights from the diagnostic assessment, we’ll co-create a plan that is part strategy and part “how-to” guide.

We’ll partner with you to divide and conquer and bring your plan to life. We’re not mere fractional resources, we’re the people who will stick with you through the entire life cycle of our engagement so that you see results.

  • SAMANTHA BOLOSAN — POMteam, founder & managing partner

    After I fell into starting my own firm, I started to observe gaps that were inhibiting us from scaling at my desired rate. I hired Christina to help me strategize the second chapter of POM. After we started working with her, the company immediately began to form into my vision. She partnered, listened, stuck around for the many tumultuous turns… She is my go-to for strategic business advice. Not only because she is incredibly smart, experienced and talented. But because she is honest and will give me the right advice—not just what I want to hear. 

  • ELYSE HIGHSMITH — koala, director of retention; ruggable, director of retention

    Tal has been instrumental in my growth as both a leader and people manager. She continues to be a mentor to me and someone I look to for career and leadership advice.

  • MONICA SARACINO — coo, janessa leone

    Christina is one of the most valuable advisors Janessa Leone has ever come across. She has the unique ability to provide thought leadership across ALL parts of the business. We worked with Christina to reestablish the financial, operational and team strategy over the last 18 months and that work has already led to significant profitability improvements and has put the business on a path to drive continued meaningful growth.

TOGETHER we can get there